Well, although my favorite store declared the holiday season to have arrived about two weeks ago, I think it officially arrived last Friday. My wife and I were up at 4:00 to rush to Best Buy (we “needed” a new TV), and were shocked to find a line 10,000 miles long. (Honestly, it was 4:50AM, and probably 800 people were standing in line)

We dutifully queued up, and tried not to freeze for the 15 minutes before we made it in the door. Utter chaos. Really, it was utter chaos. But hey, we got a sweet deal on a TV and a few possible gifts, and it was definitely an experience to have. Never again.

I hear that retail stores were slower this year than last though, but our online sales have been flying at Step2. Not just our factory-direct program, but all of the major retailers we sell to have been seeing amazing online increases (at least with our products). I guess those people must have already done that insanely-busy-black-friday-thing and decided it was better to sit at home in their PJs, sipping a hot cup of coffee, and clicking their way to the most comfortable Christmas-shopping season of their lives. (What was I thinking?)

Stop back again soon, I’ve got a great idea percolatin’, and it won’t be long before I unveil it!